All Episodes
Episodes
Episode 66 - Books to Read That Are Helping Us Build Our Brands
Hear about the books Jessie and Quynh are reading right now and some of the valuable information they’ve learned about branding and building their businesses.
Do you wonder where we turn for info about building our...
View Episode
Episode 65: Why Hiring a Copywriter Can Be a Game Changer with Kelsey Reed
A copywriter can build your brand, engage your followers, and give you back valuable time. Kelsey Reed talks with us about what a copywriter can do for your business.
Have you ever wondered how we manage to write so...
View Episode
Episode 64: Keeping Your Brand Consistent across Platforms with Sara Kim
Paper florist Sara Kim shares how she makes her brand instantly recognizable on any platform and how she’s successfully transitioned her business over the years
You know branding is important, but that’s easier said...
View Episode
Episode 63: Using Watercolors on Crepe Paper with Sarah Simon
Learn how you can improve your painting techniques and create stunning crepe paper flowers with advice from a watercolor expert and author Sarah Simon of TheMintGardener
If you’re unfamiliar with watercolors, you...
View Episode
Episode 62: Pricing Your Products with Erin Shackelford and Jesalyn Pettigrew
Learn how to price your products and services with advice from four small business owners in the paper flower, floral arranging, and flower farming industries.
Does your stomach tie up in knots at the thought of...
View Episode
Episode 61: How to Be Part of the Paper Florists Member Directory with Quynh & Jessie
Hey, Paper Florists!
Do you want to spend more time on your craft and less time chasing down clients? Or are you a vendor who needs to reach more paper florists?
Well, look no further. Quynh and Jessie talked about...
View Episode
Episode 60: How to Beautifully Photograph Your Products with Caroline Tran
Photographer Caroline Tran lets us in on the secret behind making more online sales: showcasing your paper flower product in its best light, both figuratively and literally.
Have you ever browsed the competition and...
View Episode
Episode 59: Giving Yourself Permission to Chase Creativity with Ann Wood
Listen to mixed-medium artist Ann Wood talk about her international exhibit and how she keeps herself inspired and challenged with her art.
Have you ever found yourself in a creative rut? Found yourself no longer...
View Episode
Episode 58: Recognizing and Seizing the Right Opportunities with Ceres Lau
Listen to the world-renowned paper artist, Ceres Lau, about finding the confidence and perseverance to get your paper flowers featured in fine art spaces.
Does the idea of submitting your paper flowers to a gallery...
View Episode
Episode 57: The Paper Florist Industry is About to Get a Whole Lot Stronger with Quynh and Jessie
Learn about the exciting new projects you can participate in that will promote and grow the paper florist community, and help us all succeed in our new industry.
You want to connect with more clients. You want your...
View Episode
Episode 56: Getting Your Paper Flowers Featured in Magazines and Blogs with Tonneli Gruetter
Learn from a marketing expert, Tonneli Gruetter, how to reach across industry lines to grow your paper floral business and gain exposure in print and digital publications.
Let’s face it: our paper floral industry is...
View Episode
Episode 55: Teaching Workshops after Covid-19 with Jasmine Sing
Although South Korea did not formally implement a lockdown, South Koreans were encouraged to practice physical distancing and to wear masks in public spaces. Most of their economy is back to "normal" and we thought it...
View Episode